Projects In Knowledge® Unveils Newly Redesigned Website
Upgrades Enhance Content Presentation, Functionality, and User Experience
Little Falls, New Jersey—October 5, 2010—Clinicians who access online continuing medical education (CME/CE) courses from Projects In Knowledge (www.projectsinknowledge.com) are enjoying an enhanced user experience thanks to the company's newly redesigned website, which features improved content organization and navigation, new visual elements, and more precise site customization options.
Offering an unmatched depth of knowledge in clinical areas and a variety of innovative instructional modalities, Projects In Knowledge has become a destination site for thousands of clinicians seeking easily accessible, relevant, and up-to-date education in their specialties. The increased traffic and growing rates of repeat visitation are what prompted the company to streamline the appearance and functionality of its website and better integrate its offerings with learner needs.
"Incorporating current best practices, user feedback, and many months of research, we have created a website that is brighter, cleaner, and better organized to optimize the delivery of our educational programs," commented Patty Peterson, Senior Vice President at Projects In Knowledge. "Busy clinicians who are looking to fulfill their continuing education requirements will find it easier to explore our robust program offerings, locate courses that address their individual interests and patient care needs, and monitor their CME/CE credits."
The redesigned site includes several new and improved features:
- A bold interactive content slider, visible on the homepage and specialty area web pages, displays thumbnail icons that link to new, noteworthy, and upcoming programs.
- Mobile phone apps of the company's CME/CE activities are displayed more prominently, providing clinicians with easier access to point-of-care education.
- Enhanced site customization allows more precise selection and storage of each user's profile and preferences, which the site will remember on each return visit by that user. The customizable areas include personal/professional details, account information, areas of specific scientific interest, and e-mail subscriptions.
- A timesaving "smart-search" tool alerts clinicians who have just completed a course about additional courses that match their stored preferences and interests.
There were numerous technical upgrades "under the hood" as well, according to Nicholas J. Rufa, Vice President and CIO at Projects In Knowledge. "One change in particular has led to improved synchronization of our website content with our currently available and emerging mobile phone apps. Users can begin an activity using the traditional web platform and complete it on a mobile device, or vice versa, all without skipping a beat. And whenever the educational content is updated, it gets updated on both platforms simultaneously for a seamless user experience."
About Projects In Knowledge
Projects In Knowledge is a fully accredited provider of cutting-edge, innovative educational activities for physicians and other clinicians. Since its founding in 1980, the company's mission has been to improve the quality of healthcare in the United States and abroad by delivering the highest quality professional education, with demonstrated results, to physicians and other clinical professionals using creative, effective, and easily accessible instructional modalities. To learn more about us and to view all of our CME/CE programs, please visit our website: www.projectsinknowledge.com.
Projects In Knowledge is a registered trademark of Projects In Knowledge, Inc.
Senior Vice President
Projects In Knowledge